When defining service portfolios in a highly competitive market, it is crucial for multi-tenant data centers (MTDCs) and hosting providers to put customers center-stage. From a customer’s perspective, value is determined by the service quality, associated delivery parameters, and a clear presentation of the options available (i.e. variants such as space, power, storage, third party services, hybrid options, version of IP, access, security, remote hands, back-up, etc.), performance, contractual terms and pricing.
To be successful in the competitive colocation market today, colocation providers must differentiate themselves with emerging connectivity services and develop a well-defined product and service portfolio. Though there are many different types of connectivity services that data centers can sell to their customers – all are derived from two basic forms of connection: intracolocation and intercolocation.
Continue reading “Creating a Dynamic Business Model with Colocation Connectivity Services”
Data center operations for colocation providers differ fundamentally from enterprise IT operations – however, the process for implementing a DCIM solution is correlative. Data center expert Soeren Schroeder believes it depends more on the company’s culture rather than how the software is used. To verify his point of view, he shares his best practices on how to implement a proper solution for colocation provider across multiple sites.
Over recent years the digital economy has generated an irresistible demand for more and more IT capability. Whether it’s for customer data analytics, media storage and manipulation or simply faster and faster processing of company data, every enterprise recognizes the over-arching importance of securing cost-effective and rapidly scalable IT capability. Most companies recognize that the most sensible corporate IT solution to this exponentially growing demand involves operating some sort of hybrid public cloud / private IT strategy. The public cloud portion certainly offers an alternative to in-house data centers, but security concerns and shareholder paranoia tends to restrict the use of public cloud to a limited subset of functions, leaving ‘private’ in-house IT responsible for the remainder of the demand. The ‘realpolitik’ of IT is that most enterprises find it easier, or just more reassuring, to have full control over what they consider to be mission-critical applications, data and network administration. But, private infrastructure does not necessarily require private facilities, and over recent years, colocation has emerged as the solution of choice. Continue reading “Moving from ‘Dumb’ Colocation to ‘Smart’ Colo”
Data Center Colocation Providers are operating in a challenging and competitive environment. Commoditization of space and power is driving colocation providers to differentiate through an extended product and service portfolio. This diversification requires management solutions that support streamlined operational processes in order to deliver these services with the highest level of quality at minimal cost. Continue reading “The Data Center Colocation Challenge”