FNT and partners were on the road again during the “Expertenveranstaltung 2016” (www.expertenveranstaltung.de) from September 07 until September 22. This yearly roadshow around IT service management and IT Service Design Thinking was held in eight cities in Germany and (for the first time) in Switzerland. We met more than 380 people in Bern, Zürich, Berlin, Hamburg, Düsseldorf, Frankfurt, Stuttgart and Munich to discuss recent trends in IT service and infrastructure management. This years the theme was “Service Design Thinking – Surviving in the Age of the Digital Transformation.”
Thanks to digitization, companies such as Google, Apple, Airbnb, and Uber are using new business models to enter traditional markets, where they are changing the rules forever. The agility of these companies is achieved through a strong focus on customer service combined with systematic deployment of the latest IT technologies and platforms. As we will examine below, the existing players in these markets require a new set of tactics to compete with these “digital natives.”
In the first half of this two-part interview, FNT Software’s CTO Horst Haag and CMO Eric Brabänder discussed the implications, challenges, and adjustments that enterprise organizations across all industries will have to address in order to keep pace with digital transformation. Today, they explore these changes in-depth and highlight the innovative solutions FNT Software offers to help enterprises and service providers keep pace with IT change.
Horst Haag and Eric Brabänder, FNT Software’s respective Chief Technology Officer (CTO) and Chief Marketing Officer (CMO), strive to keep the company ahead of new technological trends brought on by digital transformation. Haag must ensure that the company’s product line remains innovative and relevant to today’s applications and quality standards, while Brabänder focuses on communicating the value FNT Software delivers.