When defining service portfolios in a highly competitive market, it is crucial for multi-tenant data centers (MTDCs) and hosting providers to put customers center-stage. From a customer’s perspective, value is determined by the service quality, associated delivery parameters, and a clear presentation of the options available (i.e. variants such as space, power, storage, third party services, hybrid options, version of IP, access, security, remote hands, back-up, etc.), performance, contractual terms and pricing.
To be successful in the competitive colocation market today, colocation providers must differentiate themselves with emerging connectivity services and develop a well-defined product and service portfolio. Though there are many different types of connectivity services that data centers can sell to their customers – all are derived from two basic forms of connection: intracolocation and intercolocation.
Continue reading “Creating a Dynamic Business Model with Colocation Connectivity Services”
Business is booming in the colocation market. The demand for MTDCs is expected to increase over the next few years as more and more Enterprise IT is outsourced or obtained through cloud services or infrastructure as a service. However, there is a distinct shift in what customers expect from a colocation provider. It’s no longer about space and power, as these services have been commoditized. So, what is a MTDC that wants to grow its share of this $50 billion market to do?
Continue reading “Drivers for Competitive Advantage for MTDCs”
Data center operations for colocation providers differ fundamentally from enterprise IT operations – however, the process for implementing a DCIM solution is correlative. Data center expert Soeren Schroeder believes it depends more on the company’s culture rather than how the software is used. To verify his point of view, he shares his best practices on how to implement a proper solution for colocation provider across multiple sites.
FNT Software was founded in 1994. Since then FNT’s has become a leading provider of integrated software solutions for IT management, data center infrastructure management and telecommunication infrastructure management worldwide. FNT’s customer base now includes more than 500 customers with a wide range of well-known organizations varying from the automotive industry to airports to telecommunications and IT service providers.
One of FNT’s founders is current CEO Nikolaus Albrecht. We recently sat down with Nikolaus to discuss his thoughts, perspective, and vision on FNT Software’s growth opportunities and market differentiation.
Where are the growth opportunities for FNT Software? Are there any specific market sectors or use cases you plan to focus on?
Over recent years the digital economy has generated an irresistible demand for more and more IT capability. Whether it’s for customer data analytics, media storage and manipulation or simply faster and faster processing of company data, every enterprise recognizes the over-arching importance of securing cost-effective and rapidly scalable IT capability. Most companies recognize that the most sensible corporate IT solution to this exponentially growing demand involves operating some sort of hybrid public cloud / private IT strategy. The public cloud portion certainly offers an alternative to in-house data centers, but security concerns and shareholder paranoia tends to restrict the use of public cloud to a limited subset of functions, leaving ‘private’ in-house IT responsible for the remainder of the demand. The ‘realpolitik’ of IT is that most enterprises find it easier, or just more reassuring, to have full control over what they consider to be mission-critical applications, data and network administration. But, private infrastructure does not necessarily require private facilities, and over recent years, colocation has emerged as the solution of choice. Continue reading “Moving from ‘Dumb’ Colocation to ‘Smart’ Colo”